The Launch Edition H1 could be the perfect SUV. And it's powered by Duramax.
No one has been able to buy a brand new since 2006, the year production of the SUV icon ended. Real Hummer enthusiasts wouldn’t touch an H2 or, far worse in their eyes, the H3, with a pole of any size. And that was that. , until now that is. Wichita, Kansas-based (MSA) has just revealed its Launch Edition H1, a custom-built Hummer that takes all of the best traits from the original and ditches all of the worst.
“We spent two years researching, designing, and developing prototypes in our quest to build the perfect truck and we have achieved our goal with our Launch Edition,” said Adam Mitchell, MSA CEO. Encouragingly, the reborn H1 starts with an existing original donor that’s been completely stripped to its bare frame, and then rebuilt with all-new parts. After a proper inspection by the 12-person team, the donor H1 is reborn with an aircraft-grade aluminum body, ceramic underbody and engine bay coating, and even a special textured body coating. There’s also heavy-duty front and rear bumpers, LED lighting and some insanely cool military-style alloy wheels.
The interior is decked out with lots of luxury, such as marine-grade hand-stitched leather, upgraded seats, a premium audio system, and plenty of other premium updates. The original and underpowered engine is also dropped, replaced by a new Duramax 6.6-liter turbo diesel V8 with 500 hp and – wait for it – a bonkers 1,000 lb-ft of torque, paired with an Allison 1000 six-speed automatic transmission. Zero to 60 mph happens in a claimed 6.8 seconds and there’s an electronically-controlled top speed of 105 mph. There’s also a four-wheel independent suspension.
MSA says five configurations are available: four-door hardtop pickup, hardtop slant-back, hardtop wagon, hardtop SUV, or a two-door hardtop pickup with an extended bed. Parking, as it always was, won’t be easy, but we doubt that will be a deal breaker for anyone ready to pony up nearly $220,000 for the Launch Edition H1.